Willem Roos and Howard Aron, joint founders of OUTsurance were announced the winners in the best entrepreneur category of the South African chapter of the Ernst & Young World Entrepreneur Award. This category recognises entrepreneurs from companies that have turnovers greater than R100 million.
Zanele Xaba, Director and country leader for the Ernst & Young World Entrepreneur Awards Programme comments “this year, we have seen innovation at its finest, with all the finalists each having a distinctive way in which they adapt to continuously changing environments in order to succeed”.
Roos and Aron started OUTsurance, the direct short-term insurance operation offering car insurance and household insurance within the RMBH stable. Launched in February 1998, OUTsurance soon captured the imagination of the public with its innovative approach that included a suite of personal insurance products with a range of special features and benefits. It pioneered the concept of getting cash back if you do not claim through its OUTbonus offering. OUTsurance subsequently also launched Business OUTsurance in 2003, extending their direct service model to small and medium-sized businesses too.
Roos and Aron will join the winners from 40 other countries from all over the world to be inducted into the Entrepreneur Hall of Fame and compete for the global title of Best Entrepreneur in the Ernst & Young World Entrepreneur Awards Programme, which is to be held in Monte Carlo in June 2010. Considered one of the world’s premier business awards akin to the business Oscars, the global programme celebrates the achievements of outstanding entrepreneurs and ensures recognition of the contributions of these individuals to the economic and social progress of their countries.
About OUTsurance for Car Insurance
About OUTsurance: OUTsurance has established itself as the leader in the direct insurance market offering car insurance, household insurance and business insurance. For awesome service and affordable insurance premiums get an insurance quote from OUTsurance.