Road Safety Blog

MapIT’s advanced Web Mapping API provides key benefits for local users

MapIT, a leading enabler of digital mapping technologies in South Africa & Africa, is offering African based businesses and consumers a unique Web Mapping API. The tool is rapidly gaining popularity and establishing a loyal community of local users.

“We are extremely proud of the Web Mapping API which is constantly attracting new clients and becoming an integral part of many business’ daily operations,” says MapIT Managing Director, Etienne Louw. “Our mapping data is of the highest possible standard, and is continuously proving to be far more advanced and accurate than that of our competitors – and bundling this data with a top mapping API made good business sense.”

With its distinctive set of features – including a 100% on-site standalone API and Live Traffic feeds through TomTom Africa – users are increasingly choosing the MapIT Web Mapping API over other offerings. According to testimonies by those who have chosen MapIT, there are four major advantages to the MapIT Web Mapping API: Quality of the map data both in South Africa and in Africa; local support; technology/data updates and license cost.

“Being local means we can offer solutions that match local needs, not to mention rapid response and quality of support. We are fully committed to providing a smooth user experience which makes the use of our digital maps easy and enjoyable, at minimal cost to our clients,” explains Louw.

In partnership with shareholder TomTom Africa, MapIT covers 10 Southern African countries and has +- 1,783,561 km of roads, while its main competitor covers just six Southern African countries and has +-666,306 km of roads. MapIT does not only have greater reach, but has also proven to be far more accurate and reliable with its data. Routes provided by competitors have been plagued with problems such as roads leading to nowhere or into buildings, non-existent roads, and marked communities when in fact nothing exists but vacant lands.

“It is expensive to maintain such a high quality of product, but we are dedicated to providing world-class technology and will keep on investing to remain ahead of our competitors,” adds Louw.

Together with TomTom Africa, MapIT remains the dominant supplier of accurate location-based content for Africa – and because of this relationship, the company is able to help clients expand into global markets, with over 104 countries and 34.8 million kilometers of road covered internationally.
MapIT’s showcase API can be viewed at www.mapservice.co.za .

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