Road Safety Blog

Limited Edition Nike+ SportWatch Now Available from eBucks

~Latest device in white/silver available online and selected local stores~

TomTom and Nike have unveiled a new White/Silver SportWatch in the already impressive lineup. The latest watch also celebrates the launch of the partnership between TomTom and eBucks; the multi-partner award programme. Consumers are now able to use their cumulative eBucks to purchase any of the watches in the expanded collection now including; white/silver, black/anthracite, black/blue, black/volt and volt/black.

“We are elated to be able to offer the South African public an easily accessible way to experience the latest in our product line up,” says Daan Henderickx, Country Manager for TomTom South Africa. Consumers will be able to purchase any of the watches in TomTom’s fitness range.

The Nike+ SportWatch GPS Powered by TomTom offers the most dynamic and motivational running experience in the world, thanks to its unique functionality, beautiful design, and direct connection to nikeplus.com.

This latest version of the running watch takes inspiration from that has been especially designed this summer for athletes such as Allyson Felix, world champion U.S. sprinter, and Mo Farah, world champion U.K. long distance runner. To celebrate the greatness that inspired these athletes’ championship moments, Nike designed an ultra-premium version in white, crafted with gold details.

More about the Nike+ SportWatch GPS Powered by TomTom

It is designed for high performance with high visibility backlit LCD display providing the runner with critical in-run metrics of time, average and instantaneous pace, and distance. The Nike+ SportWatch GPS Powered by TomTom also has motivational features to enhance the running experience, including run reminders and messages that inspire you before and after runs.

Nike+ Running allows runners to track, measure, share and compare their runs with the entire NIKE+ community, which has grown to include approximately 10 million members and has recorded more than 672 million miles run. Runners globally can access NIKE+ through the Nike+ Running App for iPhone and Android and nikeplus.com.

Initially launched for Running in 2006, NIKE+ has expanded into a multi-sport ecosystem that includes Nike+ Basketball, Nike+ Training and Nike+ Kinect Training. Multi-sport users can visit the single-destination nikeplus.com to access all their data – including lifetime NikeFuel points accumulated from all NIKE+ devices – creating a globally connected community of sport.

Availability and Pricing

The Nike+ SportWatch GPS Powered by TomTom is available for the recommended retail price of R1 899, and is currently available on eBucks for purchase at eB18 990. Click here for more information.

The watch range is also available on the Cape Union Mart website as well as the following stores: Tygervalley, Sandton City, Fourways, Quay Four, Canal Walk, Adventure Centre, East Gate, Adventure Centre

Additional info

Please see http://www.youtube.com/watch?v=jyRvhM01HG8 for a video on Nike+ SportWatch GPS, http://www.youtube.com/watch?v=BSWeAUA4uVk for a video on Nike+, and http://www.youtube.com/watch?v=-eAjsFl22HM for a video on Nike Fuel.

About TomTom

Founded in 1991, TomTom (AEX:TOM2) is the world’s leading supplier of in-car  location and navigation products and services focused on providing all drivers with the world’s best navigation experience. Headquartered in Amsterdam, TomTom has 3,500 employees and sells its products in over 40 countries.

Our products include portable navigation devices, in-dash infotainment systems, fleet management solutions, maps and real-time services, including the award winning TomTom HD Traffic.

For the world’s most up-to-date route planner, including live traffic information, go to www.tomtom.com/livetraffic

For further information, please visit www.tomtom.com

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